Members

Why is customer feedback so important to grow your business? January 4, 2023
A new product or service or niche idea may have helped a business owner kickstart a new business. In early stages of business journey, the owner would focus on getting their product or service right. It may involve research, one on one survey, tastings, etc. Everything goes well for a while until a competitor starts ...
How retailers can showcase environmental awareness to consumers June 28, 2022
The urge for businesses to become green is not a passing fad. In addition to being the right thing to do for our world, shoppers say that protection of the environment influences their purchase intention. How can green business candidates effectively demonstrate their eco-friendly initiatives? The race has been going on for years now. And if your ...
Money management strategies every small business retailer needs to know June 16, 2022
The backbone of the New Zealand economy and the pillar of our communities are small businesses. Their importance to New Zealand’s inclusive and sustainable growth is substantial, and their significance to the economy should not be undervalued. The operating environment for businesses is in a steady state of flux. Small businesses are constantly required to adjust ...
How to be more productive everyday May 25, 2022
Being unproductive can result in a lack of happiness. When you are unable to see yourself progressing or completing tasks, you get worried and agitated. That is why learning how to be productive is critical. According to a Microsoft poll, the average person wastes 17 hours a week at work, out of a typical 45-hour workweek. If you struggle ...
Shop at Otara Town Market April 25, 2022
One of the finest ways to immerse yourself in a city’s culture is to visit its local markets. The markets in the Auckland area are not limited to fresh fruit and everyday goods; they also include local arts and crafts, delectable food and beverages, and they give you a fair chance of bargaining your favourite products ...
Whale Tale comes to Otara Town Centre April 14, 2022
In January 2022, a truly immersive experience celebrating Aotearoa, art, and marine conservation came to Otara Town Centre located right in front of Otara Health Centre. Whale Tales is a public art trail exploring the city of sails, and you’re invited to come along and check it out, learn and share it with the Whānau! Over ...
What is a business plan? March 25, 2022
A sound business plan will guide you through the many stages of beginning and operating a business. Your business plan will serve as a road map for structuring, operating, and growing your business endeavours. It’s a method for considering the critical components of your business. Business plans can assist you in obtaining financing or attracting new ...
Here’s how you can make grocery shopping easier March 15, 2022
It’s an inescapable fact of life: the weekly, biweekly, twice-weekly, or even daily shopping trip. However, regardless of how much time you cut out of your calendar, it always feels as like you’re rushing through the store like a crazy person, grabbing everything you need before moving on to the next spot on your list. It ...
Grow Your Business During the Pandemic February 24, 2022
COVID-19 has had a tremendous effect on the world economy in 2021 and on-going, creating havoc in certain businesses and providing unexpected windfalls to others. Additionally, the pandemic accelerated a broad digital transformation by compelling consumers and businesses to finish tasks that would ordinarily take years in months. As is the case with any crisis, opportunities ...
Here’s how to help your omicron anxiety February 14, 2022
As we thought we’d come to terms with the Delta variation of COVID-19, along comes Omicron. And the timing couldn’t be worse. If you were looking forwards to the summer season with fewer constraints than previous year, COVID-19-induced anxiety may be raising its ugly head. We’re all wondering what this means for our lives and our ...
Lifestyle changes that can improve your quality of life January 12, 2022
When it comes to your health, your lifestyle choices beat your genes by a wide margin. It’s never too late to develop new behaviours that will benefit your health. A positive change is always tough to implement, much more so when your routine is more comfortable and easier to follow. The majority of us fight change ...
How to grow your business in the competitive market December 22, 2021
When it comes down to it, marketing is just the process of expressing the value of your product or service. There are several methods to communicate about the items or services you offer, but to truly stand out from the crowd, you must be recognised as unique. To make your value proposition stand out from the ...
What is the traffic light system December 14, 2021
The alert level system is on the verge of being phased out. The government has established a new traffic light system of limitations that would take the place of the alert level framework after the country achieves 90 percent immunisation rates in all regions. The system would minimize the need for practically all lockdowns and would ...
COVID-19 lockdown commercial lease rent dispute resolution services November 9, 2021
NO ACCESS CLAUSE IMPLIED IN COMMERCIAL LEASES The COVID-19 Response (Management Measures) Legislation Act 2021 passed into law on 2 November 2021. This change is of particular importance for commercial tenants that don’t have any clause that entitles them to negotiate a discount in rent in case of emergencies. On 28 October 2021, the Government amended ...
Why is social media marketing important for small businesses? October 14, 2021
The way we live our lives has been significantly changed by social media. According to Statistics New Zealand, around 82 percent of the New Zealand population is an active social media user, spending an average of 1 hour and 53 minutes each day on social media networks. That’s a lot of prospective clients! With so ...
COVID-19: How to sustain your business through the disruption September 15, 2021
The COVID-19 epidemic is causing chaos on businesses across the country. In times of hardship, finance is even more crucial than it is normally for a business. Creating a comprehensive continuity plan and cash flow projection will allow you to continue operating, although at a reduced capacity, and will aid in recovery after the crisis has ...
Covid-19: Things Your Small Business Needs to Do August 30, 2021
Here are the top recommendations for small business owners to reduce risk, safeguard staff, and assist customers during the COVID-19 epidemic. The COVID-19 epidemic is quickly spreading, with fresh updates arriving every minute. As the situation unfolds, many small company owners are unclear of how to reduce risk, safeguard staff, and assist consumers. The following are the ...
What businesses can operate at Alert Level 4? August 17, 2021
The COVID-19 Public Health Response (Alert Degree Requirements) Order (No 9) 2021 (Order) took effect at 11:59 p.m. on August 17, 2021, bringing New Zealand to the toughest level of ‘lockdown.’ The Order was issued in line with Section 9 of the COVID-19 Public Health Response Act 2020 (Act) under Section 11 of the Act. Last year, ...
AGM 2020 September 30, 2020
OBA AGM 2020 You are cordially invited to the Annual General Meeting of Otara Business Association at Otara Music & Arts centre (OMAC) 46 Fair Mall Otara on Tuesday 3rd of November 2020, at 6.30pm for a 7.00pm start. Should alert level restrictions preclude an in person meeting it will be held electronically via Zoom and members will be advised by ...